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Industry Update Volume 33

12/5/2018

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Why Read Agency Mania 2

11/16/2018

New edition, published by Beaufort Books, presents insights and best practices for brand managers, marketers and advertisers, including step-by-step processes on how to pursue,...

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INDUSTRY UPDATES

Industry Update Volume 32

10/24/2018

Download a print-friendly version here A summary of newsworthy client/agency relationship developments and relevant marketing or agency management trends from the past month. Executive...

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Articles

The Rise of Deliverable-first Models

10/22/2018

The Rise of Deliverable-first Models What are deliverable-first models, and why are they on the rise? By: Bruno Gralpois Author/Speaker, Thought-provocateur, Client/Agency Guru, Entrepreneur,...

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