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Industry Update Volume 24

10/19/2017

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INDUSTRY UPDATES

Industry Update Volume 24

10/19/2017

A summary of newsworthy client/agency relationship developments and relevant marketing or agency management trends from the past month. Download a print-friendly version here. Executive...

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INDUSTRY UPDATES

Industry Update Volume 23

9/7/2017

A summary of newsworthy client/agency relationship developments and relevant marketing or agency management trends from the past month. Download a print-friendly version here. Executive...

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ARTICLES

Who killed the timesheet?

8/30/2017

Download a print-friendly version here Five principles to make the most effective use of agency talent Before we start joyfully pointing the finger at...

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ARTICLES

Sick of Being Sick

8/22/2017

Download a print-friendly version here How Madison Avenue got the flu, and what brand advertisers should do about it. The world of Madison Avenue...

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CASE STUDIES

Dell Case Study

7/31/2017

Download a print-friendly version here Dell Case Study Context/Problem Statement Dell Technologies is the world’s largest privately controlled technology company, providing the essential infrastructure...

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