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Industry Update Volume 33

12/5/2018

Latest Posts

In The News

Chaos or creation? That depends on your partnership

12/11/2018

Find out what Bruno Gralpois has to say about the future of the advertising industry. The relationships between brands and their agencies are bordering...

Press Release

Agency Mania Solutions unveils Analytics Tool for Deep Measurement of Agency Performance, ROI, and Budgeting

12/7/2018

Agency Mania Solutions unveils Analytics Tool for Deep Measurement of Agency Performance, ROI, and Budgeting Data collected and leveraged from ScopeDeliverTM enables more effective...

In The News

Effective Agency Management: A Critical Marketing Muscle

12/6/2018

Effective Agency Management: A Critical Marketing Muscle December 6, 2018 By Bruno Gralpois, ANA Faculty No matter what kind of marketer you are, you’ll spend...

INDUSTRY UPDATES

Industry Update Volume 33

12/5/2018

Download a print-friendly version here A summary of newsworthy client/agency relationship developments and relevant marketing or agency management trends from the past month. Executive...

In The News

Opinion: Amazon’s advertising phenomenon fuels a Seattle talent boom

11/30/2018

Opinion: Amazon’s advertising phenomenon fuels a Seattle talent boom Puget Sound Business Journal, Bruno Gralpois, November 30, 2018 Seattle is on its way...

In The News

Agency Relationship Expert Bruno Gralpois Hosts ANA E-Training on Effective Agency Management

11/19/2018

Agency Relationship Expert Bruno Gralpois hosts Association of National Advertisers E-Training on Effective Agency Management ANA members gain takeaways on turning volatile agency relationships...

Press Release

Agency Relationship Expert Bruno Gralpois hosts Association of National Advertisers E-Training on Effective Agency Management

11/16/2018

Agency Relationship Expert Bruno Gralpois hosts Association of National Advertisers E-Training on Effective Agency Management ANA members gain takeaways on turning volatile agency relationships...

VIDEOS

Why Read Agency Mania 2

11/16/2018

New edition, published by Beaufort Books, presents insights and best practices for brand managers, marketers and advertisers, including step-by-step processes on how to pursue,...

VIDEOS

Introduction: Agency Mania 2nd Edition

11/16/2018

Nearly a decade later, an updated version of Bruno Gralpois’ best-seller and industry reference on how to drive ROI and create more mutually accountable...

INDUSTRY UPDATES

Industry Update Volume 32

10/24/2018

Download a print-friendly version here A summary of newsworthy client/agency relationship developments and relevant marketing or agency management trends from the past month. Executive...

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