Our visual: captures the largest global agencies based on 2018 revenue. We breakdown the notable agencies for the top 6 and list out the top
Our visual: explains the common mistakes agencies make with their clients. To request a complimentary electronic copy of any above visuals, please contact [email protected]
Our visual: explains the common mistakes made by advertisers with their agencies. To request a complimentary electronic copy of any above visuals, please contact [email protected]
Our visuals: a collection of notable agencies underneath the 6 largest agency holding companies in the world. We breakdown the most notable agencies within the
Our visual: illustrates simple guidance to brand advertisers on how to be the best client and enable your agency partners to do outstanding work. Follow
Our visual: lists out top practices and vetted strategies for delivering actionable creative feedback to agencies and marketers alike. Inspired by our client experience working
Our visual: outlines the key agency relations/management responsibilities, and success ingredients to drive operational excellence. We break down: The roles (strategy/governance, partnership management, engagement/delivery, and
Our visual: outlines three key considerations when deciding the best agency model for brand advertisers. To determine the right agency model, clients will want to
Our visual: outlines critical aspects of the agency lifecycle that are growing in importance (based on 2019 learnings). How brand advertisers tighten focus on the
Our visual: shows how the CMO responsibilities are enabled by agency management competencies and toolset. How marketing leaders must built the right Agency Management competencies
Our visual: shows how an integrated mix of agency management tools enables top advertisers to improve data sharing and decision-making. This integrated approach enables agency-facing
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