Agency Mania Solutions launches new AMU creative feedback training course

New Agency Mania University (AMU) Course Released: How to Evaluate Creative Work

BELLEVUE – AUGUST 12, 2021 Agency Mania Solutions (AMS) today announced its new course addition within its online training program (Agency Mania University), How to Evaluate Creative Work. AMU is a self-serve training curriculum offering learners of any level – marketers, procurement professionals, agency management teams – on critical best practices and agency management competencies. This particular course is for marketers of any level looking to improve this critical skillset of conducting effective creative reviews and providing feedback to your agency partner. Also available for immediate purchase is the module Building Relationships That Last, released in the preliminary launch of the online training program back in June.

“By removing the subjective nature of feedback from the equation and focusing on a structured and proven process that evaluates creative based on whether it meets business goals, you and your partner can collaborate effectively to deliver better quality work. It’s so essential to marketing, yet so many struggle with it that it became one of the most requested training by marketers,” said Bruno Gralpois, Agency Mania Solutions’ Co-Founder and Principal. AMU was created based on the overwhelming client-agency experience and trainings led by the account team under Co-Founding and Principal Partner, Teri Wiegman: “Our curriculum is based on years of best practices in the area of agency management.”

Driven by tech-savvy millennials, today’s learners want concise, engaging courses with interactivity, scenarios, and games to improve learning retention. Designed by industry experts in agency management, with both extensive agency and client-side experience, Agency Mania University provides practical advice and realistic business situations to eliminate issues that can hinder partnerships. Inspired by the industry reference book Agency Mania, by Co-Founder and Principal Bruno Gralpois, the courses help you understand what’s working and what’s not in client/agency relationships, and train you in the specific skills needed for success by providing the tools to help you manage it all. Upon purchase, AMU offers 24/7 access to the training anytime, worldwide, at home or on the go. And comprehension is ensured, through quizzes and other interactive styles.

Purchase the course now: For more information about Agency Mania University, please visit Follow Agency Mania Solutions on LinkedIn and Twitter, or Bruno Gralpois on LinkedIn and Twitter.

 About Agency Mania Solutions

Agency Mania Solutions (AMS) is a Seattle-based company offering automated, customizable, SaaS-based solutions designed to significantly improve the ability of brand advertisers to effectively manage their valuable agency and supplier relationships. AMS is dedicated to helping the world’s largest brands realize greater value from their partnerships in order to navigate change and drive better business outcomes. The pressure of constant change on global brands – a proliferation of channels, digitalization of every facet of marketing, investor expectations and constrained budgets – makes it an absolute requirement for brands and agencies to produce more effective outcomes. AMS empowers them to get there. For more information, visit