Predictions for a New (Partnership) World Order
Featured on ANA Marketing Maestros: Additional disruption? Greater turmoil? Further transformation? What radical changes should advertisers expect in a post-COVID world? — Read the published article on ANA Maestros — Apparently, you cannot be late if you arrive early. This lapalissade, inspired by the French nobleman Jacques de La Palice (1470 – 1525) known for […]
Predictions for a New (Partnership) World Order
Additional disruption? Greater turmoil? Further transformation? What radical changes should advertisers expect in a post-COVID world? — Read the published article on ANA Maestros — Apparently, you cannot be late if you arrive early. This lapalissade, inspired by the French nobleman Jacques de La Palice (1470 – 1525) known for his truisms, captures our insatiable […]
Automation is the Future of Effective Client/Agency Partnerships
Featured on 4A’s and ANA: Stop Wasting Your Time: — Read the published article on 4A’s — — Read the published article on ANA — Knock, knock. The future is at the door. It is propelled by the increasingly clever use of technology to streamline and automate everyday tasks, especially those that are tedious, prone […]
How to be the best client possible to your agency partner (Checklist)
Request a checklist to assist you in being a top-notch client to your agency: By using our checklist, clients will learn to be the most effective in the way they engage and collaborate with agency partners. Are you the type of client that your agency wants to retain and grow? Does your agency want to […]
How to select the right software solution provider (Checklist)
Request a checklist to assist you in efficiently selecting the right long-term software solution provider: We understand that the process of selecting the right software solution provider for your agency management needs can be a daunting task, as you must consider many variables. Our checklist will help you go through the decision-making process more decisively […]
Automation is the Future of Effective Client/Agency Partnerships
Stop Wasting Your Time: — Read the published article on 4A’s — — Read the published article on ANA — Knock, knock. The future is at the door. It is propelled by the increasingly clever use of technology to streamline and automate everyday tasks, especially those that are tedious, prone to human error and particularly […]
How to assess your readiness for software automation (Checklist)
Request a checklist to help you determine the best time to implement an automated approach to agency management responsibilities: When is the right time to introduce software automation in the way agency partnerships are managed, from roster selection to performance assessment, briefing, training, financial, and scope management? Contents We Dive Into: Monitoring agency progress is […]
The Domino Effect
Featured on AdExchanger: Anticipating the cascading impact of the COVID-19 crisis on the advertising industry and client/agency relationships. — Read the published AdExchanger article — We are all too familiar with the chain reaction produced when one event sets off a series of inevitable events. Today’s economic crisis and COVID-19 pandemic has also set […]
The Domino Effect – Bracing for Impact
Watch this recap of our newest article where Bruno explains the Domino effect the COVID-19 pandemic will have on client + agency relationships and goes over 4 potential pressure points. Brought to you by Bruno Gralpois of Agency Mania Solutions. — Read the article here —
The Question Guide to Financial Stability During a Recession
Featured on Adweek: Is your agency ready for a recession? –Read the published Adweek guide – Agencies are hardly strangers to volatility. Increasingly late or delayed payments from clients and the unpredictability of project-based work make financial stability a challenge even in the best of times. While there’s no way of knowing what the next […]
What Advertisers Should do to Protect Their Investment in Valuable Agency Relationships During Difficult Economic Times
Successfully Managing Agency Partnerships in Tumultuous Times: In times of crisis, traditional playbooks go out the window. Under pressure, with mounting concerns and increased tension, the risks of mishandling situations are far greater and the consequences potentially disastrous. Things are moving fast. Decisions are made hastily. The tendency is to favor short-term gains, and the […]
The Brand Agency Relationship Can Suffer During Tumultuous Times
Featured on AdExchanger: — Read AdExchanger’s Published Article — In times of crisis, traditional playbooks go out the window. Under pressure, with mounting concerns and increased tension, the risks of mishandling situations are far greater and the consequences potentially disastrous. The tendency is to favor short-term gains, and the focus is on extinguishing raging fires. […]
