EvaluationDeliver™ AI Sentiment Analysis
Request more information on the AI Sentiment Analysis feature within our agency performance solution, EvaluationDeliver™, that accelerates and enriches the assessment of client-agency relationships: Sentiment analysis is highly prized for its capacity to provide invaluable insights into the perceptions, preferences, and emotions of a group. Typically, this involves navigating extensive data sets to extract the […]
10 Best Advertising Quotes | June 2024
Discover June’s 10 best quotes about the state of the advertising landscape from industry thought-leaders such as Victoria Lozano (Crayola), Francois Lee (Amazon), Andrea Stillacci (HEREZIE), and more. Dive into our collection of video resources for more industry insights. Brought to you by Bruno Gralpois of Agency Mania Solutions. Includes short comments.
10 Best Advertising Quotes | April 2024
Discover April’s 10 best quotes about the state of the advertising landscape from industry thought-leaders such as Mark Read (WPP), Marla Kaplowitz (4A’s), Marc Pritchard (P&G), and more. Dive into our collection of video resources for more industry insights. Brought to you by Bruno Gralpois of Agency Mania Solutions. Includes short comments.
Rethinking ‘AI’ in a Partnership World: Advice for Advertisers and Agencies
What if “AI” meant something more than artificial intelligence? Discover 6 surprising and effective ways this popular abbreviation can improve agency partnerships. Members of the Association of National Advertisers selected AI as the Marketing Word of the Year for 2023. No surprise there. The AI phenomenon is indisputable: The abbreviation appears to be in every agency presentation, […]
10 Best Advertising Quotes February 2024
Discover February’s 10 best quotes about the state of the advertising landscape from industry thought-leaders such as Tom Denford (ID Comms Group), Alyson Griffin (State Farm), Mark Read (WPP), and more. Dive into our collection of video resources for more industry insights. Brought to you by Bruno Gralpois of Agency Mania Solutions. Includes short comments.
The Future of AI in Client/Agency Relationships
AI has the potential to fundamentally improve the way we produce advertising. How will AI also impact client/agency relationships? When IBM developed Deep Blue, the artificial intelligence (AI) program had one purpose: to play chess. This program made history by becoming the first intelligent machine to beat chess master Gary Kasparov in a 1997 chess […]
