Unlearning common misconceptions about agencies

Featured on Marketing Dive: Marketers have been conditioned to accept some ideas that eventually threw us off balance. Ultimately, these false ideas get in the way of effective partnerships. — Read the published Marketing Dive article — The following is a guest post by Bruno Gralpois, co-founder and principal of Agency Mania Solutions. Opinions are the […]

10 Best Advertising Quotes of February 2021

Discover 10 most inspiring quotes about the state of advertising from industry thought-leaders such as Raja Rajamannar (CMO Mastercard), Barry Byrne (Global Head of Marketing adidas),  and Bruno Cardinali (CMO Popeyes Louisiana Kitchen), brought to you by Bruno Gralpois of Agency Mania Solutions. Includes short comments.

Partnership in 2021 – An Inconvenient Truth

Raising awareness of the increased tension in client/agency relationships amid COVID – The case for why 2021 will be the year of renewed partnerships: — Read the published article on 4A’s — The 2006 Oscar-winning documentary “An Inconvenient Truth” featuring former United States Vice President Al Gore reenergized the environmental movement after making a dire […]

10 Best Advertising Quotes of January 2021

Discover 10 most inspiring quotes about the state of advertising from industry thought-leaders, brought to you by Bruno Gralpois of Agency Mania Solutions. Includes short comments.

Automation is the Future of Effective Client/Agency Partnerships

Featured on 4A’s and ANA: Stop Wasting Your Time: — Read the published article on 4A’s — — Read the published article on ANA — Knock, knock. The future is at the door. It is propelled by the increasingly clever use of technology to streamline and automate everyday tasks, especially those that are tedious, prone […]

10 Best Advertising Quotes December 2020

  Discover 10 most inspiring quotes about the state of advertising from industry thought-leaders, brought to you by Bruno Gralpois of Agency Mania Solutions. Includes short comments.  

10 Best Advertising Quotes October 2020

Discover 10 most inspiring quotes about the state of advertising from industry thought-leaders, brought to you by Bruno Gralpois of Agency Mania Solutions. Includes short comments.

Podcast Evaluating and Managing Marketing Agency Partners

Featured on MarTech Podcast Listen to Benjamin Shapiro’s interview with guest Bruno Gralpois, Co-Founder and Principal of Agency Mania Solutions, where he discusses the best way to evaluate and manage your existing agency relationships, along with the frequency at which an evaluation should occur.  You’ll learn the three vital aspects to agency performance, and how […]

10 Best Advertising Quotes September 2020

Discover 10 most inspiring quotes about the state of advertising from industry thought-leaders, brought to you by Bruno Gralpois of Agency Mania Solutions. Includes short comments.

10 Best Advertising Quotes July 2020

Discover 10 most inspiring quotes about the state of advertising from industry thought-leaders, brought to you by Bruno Gralpois of Agency Mania Solutions. Includes short comments.

The Domino Effect

Featured on AdExchanger: Anticipating the cascading impact of the COVID-19 crisis on the advertising industry and client/agency relationships.   — Read the published AdExchanger article  — We are all too familiar with the chain reaction produced when one event sets off a series of inevitable events. Today’s economic crisis and COVID-19 pandemic has also set […]