Agency Relationship Expert Bruno Gralpois Hosts ANA E-Training on Effective Agency Management

Featured on PRWeb & Virtual Strategy Magazine: ANA members gain takeaways on turning volatile agency relationships into effective partnerships that drive ROI — Read PRWeb’s published article — Agency management expert, Bruno Gralpois, teams up with the Association of National Advertisers (ANA) to host an e-training course entitled “Agency Management” available now  to all ANA […]

Advertising Industry Insider Publishes 2nd Edition of How-to Guide for Effective Brand-Agency Partnerships

Featured on The Business Journals & PRWeb’s Cision: Available for pre-order now, the 2nd edition of Agency Mania by Bruno Gralpois offers best-practices that drive more effective advertiser and agency relationships. — Read the published PRWeb’s article — — Read the published Business Journal article — “Agency Mania 2nd Edition: Harnessing the Madness of Client/Agency Relations for High-Impact Results”, […]

Adopting Healthy Client/Agency Practices and Relations to Stay Budget Fit

The Marketing Diet: Dieting is not foreign to most of us. Per a food & health survey released by the International Food Information Council Foundation, the number of people on diets to lose weight or to be healthier is up 22 percent from last year, at 36%. That’s right: one out of three individuals are […]

5 Considerations to Keep in Mind When Choosing Between Retainer and Deliverable-First

      5 Considerations to Keep in Mind When Choosing Between Retainer and Deliverable-First By Bruno Gralpois, Co-founder and Principal at Agency Mania Solutions There’s a lot to weigh to find the best fit for your agency A deliverable-first model could prove more efficient. Thinking hard about those agency retainers? Sure, many brand and […]

Your Monthly Industry Update Video

  Get our complimentary monthly industry update to keep up with important industry news and announcements. To sign up, visit Brought to you by Bruno Gralpois of Agency Mania Solutions. Includes short comments.