Resource Center: Industry Updates

Industry Update Volume 38

Executive Summary – Monthly Recap: Summer is here and Cannes is always top of mind as the Cannes Lions unfolded in the iconic city on

Industry Update Volume 37

Executive Summary – Monthly Recap: There were a lot of April Fools’ Day jokes this year: WPP‘s acquisition of Martin Sorrell’s S4 Capital, and Accenture

Industry Update Volume 36

Executive Summary – Monthly Recap: The first few months of 2019 gave us a solid view into the current dynamics of the advertising industry and

Industry Update Volume 35

Executive Summary – Monthly Recap: The year always starts with exciting new toys and technologies in the sunny town of Las Vegas. CES didn’t disappoint.

Industry Update Volume 34

Executive Summary – Monthly Recap: Welcome to 2019. What an interesting way to end the year 2018. The word of the year was “brand purpose,”

Industry Update Volume 33

Executive Summary – Monthly Recap: The decision by Ford Motor Company, the nation’s seventh-largest advertiser, to walk away from WPP as its sole agency partner

Industry Update Volume 32

Executive Summary – Monthly Recap: As we approach the end of year holiday season, Seattle-based Amazon hit $1,000,000,000,000 in value. Following Apple, Amazon’s value has

Industry Update Volume 31

Executive Summary – Monthly Recap: Holding companies are on the defensive. They’ve experienced poor stock performance as a result of disappointing revenue and negative organic

Industry Update Volume 30

Executive Summary – Monthly Recap: Did you know that the 2018 FIFA World Cup is one of the largest global advertising events in the industry?

Industry Update Volume 29

Executive Summary – Monthly Recap: Another summer is upon us. The early part of 2018 was nothing more than a succession of earthquakes in the

Industry Update Volume 28

Executive Summary – Monthly Recap: The proposed merger of Publicis and Omnicom is back on again. Actually, it’s not. It was an April Fool’s Day

Industry Update Volume 27

Executive Summary – Monthly Recap: As we closed out the busy month of January with CES, followed by the shortest month of the year, and