10 Best Advertising Quotes of April 2021
Discover 10 most inspiring quotes about the state of advertising from industry thought-leaders such as Marla Kaplowitz (CEO 4As), Ivan Pollard (Global CMO General Mills), and Marc Pritchard (Chief Brand Officer Procter & Gamble), brought to you by Bruno Gralpois of Agency Mania Solutions. Includes short comments.
Clients and Agencies Alike Deserve Better Partnership Practices
Featured on CampaignUS: Clients and agencies alike deserve better partnership practices. Here are five areas that agencies and clients could all work better at when it comes to partnering. — Read the published CampaignUS article — In the age of constant “mania,” advertisers and agencies deserve better ways to collaborate and successfully partner. “We deserve […]
Top Search Consultants Meet in LA Looking for Insight on the Changing Nature of the Ad Industry and Its Vibrant Ecosystem of Agencies
Still Searching: In the American thriller “Searching,” by Aneesh Chaganty and Sev Ohanian, a father searches for his daughter in a movie set solely on computer screens and smartphones. The movie, which premiered at the Sundance Film Festival in early 2018, is a financial success, generating 75 times more in revenue than it cost to […]
CMO’s 8 Priorities Come 2020
Featured on ANA Marketing Maestros — Read the published ANA article — It’s never too soon to plan for the future. The year 2020 is glowing on the horizon, fueled by opportunities, innovation, transformative forces, and yes, the fear of the unknown. The conversation around what 2020 will bring for the marketing industry often spans […]
In the Age of Constant “Mania,” Advertisers and Agencies Simply Deserve Better Ways to Collaborate and Successfully Partner
We Deserve Better! “We deserve better.” This expression has been used in recent political events. But it’s never been truer for the current state of client/agency relationships in our industry. I’ve been actively engaged in this vibrant industry, at agencies or as a client, for over 20 years. Like you, I’ve seen the good, the […]
Predicting a New Era of Energized Partnerships, Fierce Growth, Drastic Changes, and New Ways for Clients and Their Agencies to Collaborate
Advertisers and Agencies: Are You Ready For 2020? FORGET ABOUT 2019 PREDICTIONS. The year 2020 is glowing on the horizon, fueled by opportunities, innovation, transformative forces, and yes, the fear of the unknown. There have been many attempts to get a glimpse into the future and predict what 2020 would look like for the marketing […]
Agency Mania Solutions Unveils Analytical Services for Deep Measurement of Agency Performance, ROI, and Budgeting
Agency Mania Solutions unveils Analytics Services for Deep Measurement of Agency Performance, ROI, and Budgeting Data collected and leveraged from ScopeDeliverTM enables more effective client/agency relationships SEATTLE – December 7, 2018 – Agency Mania Solutions today announced availability of its new data analytical service capability that enables brand advertisers to more deeply measure agency performance, […]
