10 Best Advertising Quotes of May 2021
Discover 10 most inspiring quotes about the state of advertising from industry thought-leaders such as Bob Liodice (President & Ceo ANA), Michelle St. Jacques (CMO Molson Coors), Sir Martin Sorrell (CEO S4 Capital) and Catherine Sullivan (CEO PHD US), brought to you by Bruno Gralpois of Agency Mania Solutions. Includes short comments.
The Organized Feedback Framework
Providing and receiving feedback to/from valuable partners requires a multi-dimensional organized approach that is essential to building long-term thriving partnerships: — Read the published article on 4A’s — — Read the published article from the Association of National Advertisers– All relationships flourish on feedback. All relationships require input […]
Achieving superior supplier value – Collaboration and focus
Featured on Producers & Procurers iQ: Putting greater emphasis on driving incremental value from the partnership, while maintaining traditional cost management and resource utilization. — Read the published Producers & Procurers iQ article — We are all familiar with the concept of asset management. This is something we intuitively practice when we manage a retirement […]
Industry Update Volume 54
Executive Summary – Monthly Recap Cannes Lions Festival announced that it’s going 100% digital for its second straight year, indicating that the light is there but still at the end of a long, very long tunnel. Global agencies reported their 2020 financial performance and, despite single-digit revenue drop and a painful decline in organic growth […]
10 Best Advertising Quotes About Remote Working for April 2021
Discover the 10 best advertising quotes about remote working from industry thought-leaders such as Marc Pritchard (Chief Brand Officer Procter & Gamble), Mark Read (CEO WPP), and Michael Duda (Managing Partner Bullish), brought to you by Bruno Gralpois of Agency Mania Solutions. Includes short comments.
10 Best Advertising Quotes of April 2021
Discover 10 most inspiring quotes about the state of advertising from industry thought-leaders such as Marla Kaplowitz (CEO 4As), Ivan Pollard (Global CMO General Mills), and Marc Pritchard (Chief Brand Officer Procter & Gamble), brought to you by Bruno Gralpois of Agency Mania Solutions. Includes short comments.
How will technology transform the fragile client-agency ecosystem
Featured on ClickZ: What radical changes should advertisers expect in a post-COVID world that is technology-led and rapidly changing? And how should they best prepare themselves to take on these new opportunities? — Read the published ClickZ article — 30-second summary: The client/agency ecosystem is profoundly being reshaped, effectively fueled by new technological advances across […]
Guest interview with Bruno Gralpois
Featured on SuperbCrew Editorial: Below is our recent interview with Bruno Gralpois, the co-founder of Agency Mania Solutions, a premier service and technology firm specializing in helping companies realize the transformational value of managed partnerships. — Read the published SuperbCrew interview — Bruno is the author of best-seller “Agency Mania,” the former chair of the Association […]
Unlearning common misconceptions about agencies
Featured on Marketing Dive: Marketers have been conditioned to accept some ideas that eventually threw us off balance. Ultimately, these false ideas get in the way of effective partnerships. — Read the published Marketing Dive article — The following is a guest post by Bruno Gralpois, co-founder and principal of Agency Mania Solutions. Opinions are the […]
10 Best Advertising Quotes of February 2021
Discover 10 most inspiring quotes about the state of advertising from industry thought-leaders such as Raja Rajamannar (CMO Mastercard), Barry Byrne (Global Head of Marketing adidas), and Bruno Cardinali (CMO Popeyes Louisiana Kitchen), brought to you by Bruno Gralpois of Agency Mania Solutions. Includes short comments.
Partnership in 2021 – An Inconvenient Truth
Raising awareness of the increased tension in client/agency relationships amid COVID – The case for why 2021 will be the year of renewed partnerships: — Read the published article on 4A’s — The 2006 Oscar-winning documentary “An Inconvenient Truth” featuring former United States Vice President Al Gore reenergized the environmental movement after making a dire […]
10 Best COVID-Related Advertising Quotes January 2021
Discover the 10 most inspiring COVID-related quotes about the current state of advertising from industry thought-leaders, brought to you by Bruno Gralpois of Agency Mania Solutions. Includes short comments.
