Breaking Silos: The Key to Effective Cross-Agency Teamwork

Agency Mania Solutions Featured Graphic Breaking Silos

How Brand Advertisers Can Foster Collaboration, Enhance Communication, and Drive Collective Success!   The largest brands in the world rely on a web of agencies across several advertising and marketing disciplines. Some brands have dozens, even hundreds, of agency partners working on their behalf. The ability of their agencies to seamlessly collaborate and work together […]

Discovering Pearls: How To Find The Perfect Agency Partner

Agency Mania Solutions Pearl social graphic

A natural pearl in an oyster is one of nature’s most remarkable and rare achievements. In the turbulent waters of the brand world, an ideal agency partnership can be similarly hard to find—but very rewarding.   The chances of finding a natural pearl in an oyster are very low. It is estimated that one in […]

Unlocking Efficiency: 4 Steps to Powerful Agency Management and How to Handle Roadblocks

Unlocking Efficiency Article

Advertiser relationships are under greater scrutiny to do more with less. Brands must implement a step-by-step approach to a more automated, streamlined, and smarter way to engage with agencies and deliver organizational value.    “Do more with less” has become a corporate mantra for most brand advertisers and the agency ecosystem that brands rely on […]

Volume 66

Industry Updates Volume 66

Executive Summary – Monthly recap We are experiencing tremendous change across talent, agency capabilities and the way work is being produced. It’s clear that the path is forward, with little appetite to reverse to prior industry practices in the way we pitch for work, conduct reviews, onboard manage our relationships. For example, our industry needs […]

10 Best Advertising Quotes October 2020

Discover 10 most inspiring quotes about the state of advertising from industry thought-leaders, brought to you by Bruno Gralpois of Agency Mania Solutions. Includes short comments.