HOW ADVERTISERS CAN GIVE THEIR AGENCIES ACTIONABLE FEEDBACK

Ageless principles advertisers should follow to give agencies productive performance feedback and drive meaningful improvements. — Read it published by the Association of National Advertisers — — Download a PDF copy of the article —  The value of annual or semi-annual performance reviews is now universally understood. They are opportunities for the client and agency […]

ARTICLE: THE ORGANIZED FEEDBACK FRAMEWORK

Providing and receiving feedback to/from valuable partners requires a multi-dimensional organized approach that is essential to building long-term thriving partnerships: — Read the published article on 4A’s — — Read the published article from the Association of National Advertisers–               All relationships flourish on feedback. All relationships require input […]

PRESS RELEASE: AGENCY MANIA SOLUTIONS UNVEILS NEW PERFORMANCEDELIVER™ SOLUTION

Automated client/agency performance evaluation solution identifies and analyzes potential inefficiencies in areas most critical to joint success: SEATTLE – April 30, 2018 – Agency Mania Solutions today announced the addition of PerformanceDeliver to its existing suite of SaaS-based agency management solutions. PerformanceDeliver is an automated evaluation solution that improves and strengthens existing client/agency relationships by […]

ARTICLE: DO-IT-FOR-ME OR DO-IT-YOURSELF? HOW MARKETERS SHOULD DECIDE WHEN OUTSOURCING THEIR CLIENT/AGENCY PERFORMANCE EVALUATIONS IS THE RIGHT APPROACH

“Do you like to do it yourself? How is the mood striking you now?” Download a print-friendly version here In the iconic 2005 movie “The 40-Year-Old Virgin,” bookstore assistant Beth (Elizabeth Banks) suggests to main character and nerdy guy Andy Stitzer (Steve Carell) to check the “do-it-yourself” section. “Do you like to do it yourself?” […]