2021 Agency holding company ecosystems
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Our visuals: a collection of notable agencies underneath the 6 largest agency holding companies in the world. We breakdown the most notable agencies within the ecosystems of WPP, Omnicom, Publicis Groupe, Interpublic Group of Companies (IPG), Dentsu and Accenture Interactive. Updated in 2020 based on most available public data. To requeRequest a complimentary electronic copy […]
Creative feedback checklist for marketers
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Request a checklist to help you provide high-quality feedback: The ability to conduct effective, creative reviews and provide feedback to the agency about its work is a critical skill set every marketer/client must acquire and master. By using our checklist, as excerpted from The Creative Feedback Playbook by Bruno Gralpois, you’ll be prepared to complete […]
Back to a Future… Where Relationships Matter
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What did we learn from the recent ANA Agency Financial Management conference? — Read our article featured on Producers & Procurers iQ — — Read our article featured on the ANA — “We are back!” This is the sentiment shared by all attendees of the Association of National Advertisers’ […]
Agency Mania Solutions launches on-demand courses
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Learning curriculums packaged and priced by specific competencies critical to supporting effective client-agency partnership management. SEATTLE – JUNE 28, 2021 – Agency Mania Solutions (AMS) today announced the addition of Agency Mania University, an online training program offered to complement its existing suite of SaaS-based agency management solutions. Agency Mania University (AMU) is a self-serve training curriculum offering learners of any level – marketers, procurement professionals, agency management teams – on critical best practices and agency management competencies. For its […]
Agency Mania Solutions sponsors ANA’s AFM Conference
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Agency Mania Solutions Returns as Q&A Sponsor of the 2021 ANA Advertising Financial Management Conference Agency management platform and professional services firm reissued its support for the conference mission to drive greater efficiencies, cost savings and ROI in advertising and marketing. SEATTLE – JUNE 24, 2021 – Agency Mania Solutions (AMS) announced today its sponsorship and support […]
2021 Top agencies in the world by revenue
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Our visual captures the largest global agencies based on 2020 revenue/agency changes. We break down the notable agencies (and networks) for the top 6 and list out the top 15 agencies’ revenue, change year-over-year and key information (HQ, worldwide scope, size, etc.). To request a complimentary electronic copy of the poster, please contact [email protected]
10 Best Advertising Quotes of May 2021
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Discover 10 most inspiring quotes about the state of advertising from industry thought-leaders such as Bob Liodice (President & Ceo ANA), Michelle St. Jacques (CMO Molson Coors), Sir Martin Sorrell (CEO S4 Capital) and Catherine Sullivan (CEO PHD US), brought to you by Bruno Gralpois of Agency Mania Solutions. Includes short comments.
Industry Update Volume 54
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Executive Summary – Monthly Recap Cannes Lions Festival announced that it’s going 100% digital for its second straight year, indicating that the light is there but still at the end of a long, very long tunnel. Global agencies reported their 2020 financial performance and, despite single-digit revenue drop and a painful decline in organic growth […]
Agency Mania Solutions Unveils New ContractDeliver™ Solution
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A flexible, one-stop, online contract database specifically designed to provide detailed and easy access to up-to-date information about licensing agreements and contracts from advertising and marketing agencies. SEATTLE – MARCH 24, 2021 – Agency Mania Solutions today announced the addition of ContractDeliver to its existing suite of SaaS-based agency management solutions. ContractDeliver is a self-service […]
10 Best Advertising Quotes of February 2021
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Discover 10 most inspiring quotes about the state of advertising from industry thought-leaders such as Raja Rajamannar (CMO Mastercard), Barry Byrne (Global Head of Marketing adidas), and Bruno Cardinali (CMO Popeyes Louisiana Kitchen), brought to you by Bruno Gralpois of Agency Mania Solutions. Includes short comments.
Partnership in 2021 – An Inconvenient Truth
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Raising awareness of the increased tension in client/agency relationships amid COVID – The case for why 2021 will be the year of renewed partnerships: — Read the published article on 4A’s — The 2006 Oscar-winning documentary “An Inconvenient Truth” featuring former United States Vice President Al Gore reenergized the environmental movement after making a dire […]
Save Your Agency-Client Relationships from Drowning in the Pandemic Sea
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Featured on 4A’s and ANA: How clients and agencies can avoid the heightened risk of relationships failing during the stormy pandemic crisis: — Read the published article on 4A’s — — Read the published article on ANA — The recent health crisis tested every business, every individual, and every relationship in some way. We will […]