Bruno Gralpois of Agency Mania Solutions accepted into Forbes’ Business Council

Forbes Business Council Is an Invitation-Only Community for Successful Business Owners and Leaders. — Download Press Release — BELLEVUE, JANUARY 25, 2022 — Bruno Gralpois, Co-Founder and Principal of cloud-based enterprise agency management solutions, Agency Mania Solutions, has been accepted into the Forbes Business Council, the foremost growth and networking organization for successful business owners and leaders worldwide.    Bruno Gralpois was vetted and […]

Are you ready for a record year of breakups and honeymoons in 2022?

Will your account be in review in 2022? Let’s look back at 2021 roster changes, what we learned from them, and what it means to you—as a client or an agency—in the year ahead. — Read our article posted on Producers & Procurers iQ — — Read our article posted on LBBonline — — Read […]

MarPro Discusses key factors for the success of procurement (Podcast)

Featured on MarPro – The Marketing Procurement Podcast Listen to Dana Small’s interview with guest Bruno Gralpois, Co-Founder and Principal of Agency Mania Solutions, where he discusses how information can be the key to marketing procurement’s success with business partners, along with being able to speak their language and keeping up with current industry trends. […]

Volume 60 December 2021

Executive Summary – Monthly Recap What would dapper Don Draper really think of our industry today? As we prepare to close an eventful 2021 and start a new year, it’s far from being the calm and predictable industry it once was. Will some avatar elves show up in your living room for the holidays thanks […]

10 Best Advertising Quotes December 2021

Discover 10 most inspiring quotes about the state of advertising from industry thought-leaders such as Zena Arnold (Chief Digital & Marketing Officer Kimberly Clark),  Sherry Ulsh (Sr. Manager Indirect Sourcing The Hershey Company) , Manuel “Manolo” Arroyo (Global CMO The Coca-Cola Company), Keecia Scott (Sr. Director Global Procurement & Strategic Sourcing Gilead Sciences), Allyson Witherspoon […]

Volume 59 November 2021

Executive Summary – Monthly Recap The world of advertising woke up to a reality check when Facebook, one of the largest advertising solution providers, ended up in the eye of the storm, being scrutinized following a WSJ series called “The Facebook Files,” and the testimony of Frances Haugen, a whistleblower exposing the dilemma faced by […]

Are you a double agent?

In the age of transparency and speed, how client /agency relationships can thrive by adopting new means of collaboration and partnerships powered by data. — Read our article posted on ANA Marketing Maestros — — Read our article posted on Producers & Procurers iQ — The release of “No Time to Die” by MGM/Universal Pictures, […]

10 Best Advertising Quotes November 2021

Discover 10 most inspiring quotes about the state of advertising from industry thought-leaders such as Antonio Humphreys (Group Manager Adobe),  Jensen Huang (CEO NVIDIA), Michael Komasinski (Global CEO Merkle), and Andre Schulten (CFO P&G) brought to you by Bruno Gralpois of Agency Mania Solutions. Includes short comments.

Volume 58 October 2021

Executive Summary – Monthly Recap A recent commentary called “The Planet Is Angry. Are You Willing to Do Something About It?” reminded us of the importance of our individual but also collective responsibilities with environmental policies and bold commitments made by brands and their agencies to act decisively. It’s not just the environment that is […]

The centrality of aligning your roster to your model

Featured on Producers & Procurers iQ: Exploring how while a sound agency model and strategy is essential, it is not always enough. — Read our article posted on Producers & Procurers iQ — French military and political leader Napoleon Bonaparte contributed to reforms that propelled state-of-the-art research in science, education, equality, property rights, religious acceptance, […]

Aligning your roster to model

An agency model is only as good as the advertiser’s ability to strategically manage the roster and operationalize it. — Read our article posted on 4As — — Read our article posted on Producers & Procurers iQ — — Read our article posted on LBB — — Read our article posted on ClickZ — French […]

Volume 57 August 2021

Executive Summary – Monthly Recap The word of this year might be “Unprecedented,” as we face new and widely unexpected developments in the economy, climate, international and domestic political realm, and our industry. The Tokyo Olympics was off to a disappointing start with a 36% decline in prime-time coverage on NBC (only 17 million viewers) […]