VOLUME 64

Executive Summary – Monthly Recap As we get bombarded with news and data, it may be time for a little perspective so we can tease the events that truly matter. I noticed a few interesting trends in the past few weeks. First, the concept of “responsible advertising” is now a reality for advertisers and agencies […]

INDUSTRY UPDATE VOLUME 53

Executive Summary – Monthly Recap Are you tired of hearing about this “new normal”? I think we all are. Normal is not too exciting and it sets the bar quite low. Perhaps we crave a “new extraordinary”? It’s fair to say that life as we knew it has been overturned by this nasty global pandemic. […]

INDUSTRY UPDATE VOLUME 52

Executive Summary – Monthly Recap “Stay away from negative people. They have a problem for every solution.” We sure had our fair share of problems in 2020. As we enthusiastically turn the corner and start a promising year, January still had plenty of unexpected surprises for us. It’s hard to choose, really. The insurrection in […]

FULL-YEAR 2020 INDUSTRY SUMMARY

Executive Summary – Yearly Recap As you spent hours locked up in an improvised home office, did you feel overwhelmed by the cacophony of industry news, and still felt underinformed? You were not alone. We created these quick bite-sized highlights of what’s going on in our world so friends, colleagues, and clients wouldn’t have to […]

INDUSTRY UPDATE VOLUME 51

Executive Summary – Monthly Recap: Are we there yet? This common kid question during any commute or cross-country holiday journey feels quite appropriate. When will this be over? Let’s face it. We have all been hurt in some way. In a recent PR week article, Civis Analytics/Finn Partners reported that our industry is feeling mood […]

INDUSTRY UPDATE VOLUME 50

Executive Summary – Monthly Recap Summer is over, yet it didn’t feel like your typical summer. Winter won’t be a typical winter either with the elections and COVID restricting us from traveling or operating as usual. This is what we refer to as the “new abnormal.” As you spend hours locked up in an improvised […]

INDUSTRY UPDATE VOLUME 49

Executive Summary – Monthly Recap The ad industry is up and down. Mostly down, if you read the headlines of major industry publications. Unless you are in the tech advertising industry. But it’s no “walk in the park.” Even for flourishing tech advertising firms, it comes with a certain level of scrutiny and corporate and […]

INDUSTRY UPDATE VOLUME 47

Executive Summary – Monthly Recap “Crisis? What Crisis?” was the sarcastic title of a recent Media Insider post. When it rains, it pours, the saying goes. In the middle of COVID 19, the world awakens to intolerable injustice and racism and collectively rises to say, “no more.” Whether it is the health pandemic or current […]

INDUSTRY UPDATE VOLUME 46

Executive Summary – Monthly Recap 2020 is not yet over but without a doubt, will be remembered as a year of humility, sacrifice, creativity, and global unity. As the industry evolves and adapts to new circumstances and requirements, so do we. As a result, we made a few changes to the industry update, including two […]