VIDEO: DELL CASE STUDY

Watch this Dell Case Study video showing how Dell used EvaluationDeliver™ and TrainingDeliver™  to deliver top performance from its agencies through improved collaboration, innovation, creativity, and executional excellence.  Brought to you by Agency Mania Solutions. — Request a copy of the case study here —

GILEAD SCIENCES’ INTEGRATED PLATFORM

An integrated mix of agency management tools enables Gilead Sciences to improve agency insights, action plans, work output, relationships and more streamlined, efficient use of resources.

ARTICLE: EMPLOYEE SPOTLIGHT (SHARON EVANS)

Sharon Evans, Director of eLearning: At AMS, our company culture is fueled by the passion and dedication of our employees. Our collective staff have a unique blend of experience from the client and agency side, and our software is powered by highly-innovative and leading talent from Seattle, one of the top-ranked tech cities in the country, […]

EVALUATIONDELIVER™: DELL

This Performance Evaluation Program enables Dell to enhance the perceived value and overall quality of the input provided by agencies and client teams.

ARTICLE: DISCOVER HOW BRAND ADVERTISERS CAN ENSURE THE EFFECTIVE USE OF BUDGETS AND TALENT WITH AN INTEGRATED APPROACH TO MANAGING AGENCY PARTNERSHIPS

How fast or far you can run only matters if you run in the right direction: Discover how brand advertisers can ensure the effective use of budgets and talent with an integrated approach to managing agency partnerships. By Bruno Gralpois Author/Speaker, Thought-provocateur, Client/Agency Guru, Entrepreneur, Innovator Download a print-friendly version here In the 1994 American […]

ARTICLE: 2018 ADVERTISER/AGENCY PREDICTIONS AND MAJOR TRENDS

What should advertisers and their agencies expect from each other in 2018? Discover major trends that will inevitably rock your world. By Bruno Gralpois Author/Speaker, Thought-provocateur, Client/Agency Guru, Entrepreneur, Innovator Download a print-friendly version here Wouldn’t it be great if we could predict the future accurately? Think about all the decisions you would make differently, […]

ARTICLE: FIVE REALISTIC WAYS TO EARN TRUST IN CLIENT/AGENCY RELATIONSHIPS

Trust Me (no, really!) By Bruno Gralpois Author/Speaker, Thought-provocateur, Client/Agency Guru, Entrepreneur, Innovator Download a print-friendly version here Trust me (if I may ask) when I say that “transparency” has been the key word of choice in 2017. The issue of trust in client/agency relationships is so deep that it even led the newly elected […]

ARTICLE: WILL YOU CONDUCT AN AGENCY REVIEW THIS YEAR?

Download a print-friendly version here Industry data confirms a significant increase in roster changes and competitive reviews. Is the trend likely to continue in the years ahead? What are the implications for brand advertisers and their agencies? A recent article by the Wall Street Journal quoted data from research firm Advertiser Perceptions that 58% of […]

ARTICLE: HOW MADISON AVENUE GOT THE FLU, AND WHAT BRAND ADVERTISERS SHOULD DO ABOUT IT

Download a print-friendly version here How Madison Avenue got the flu, and what brand advertisers should do about it. The world of Madison Avenue is sick of being sick, literally. It all started with a fever a decade ago, fueled by disruptive media fragmentation, AdTech and digital innovation, the unstoppable rise of procurement in client/agency […]